Balance the Boxtrolls: ad game

What’s popping, Poptropicans? Blake here — what? Okay, so the title IS a bit lazily written, but so is the novel based on Disney’s Maleficent. Don’t judge.

Anyway, a new ad has exploded onto Main Streets near you to advertise the new LAIKA and Focus Films movie, “The Boxtrolls“! When you arrive on Main Street (I went on Mythology Island), you’ll be greeted by Eggs (who names a kid Eggs? I DO, THAT’S WHO!) and his stylishly-clothed Boxtroll companions, in front of what I suppose is a Boxtroll hole.

Screenshot 2014-09-15 at 5.30.59 PM

Now, you remember that tightrope portion of that old Open Season 3 ad from a few years back? If you do, the inside of this ad building is going to remind both you and me of that same ad. The game is called Balance the Boxtrolls.

Screenshot 2014-09-15 at 5.32.59 PM

To play, just point your mouse left or right to balance the Boxtrolls, and assist Eggs and the Boxtrolls in changing a lightbulb. (hey, hey guys — how many Boxtrolls does it take to change a lightbulb? FIVE, THAT’S WHAT IT SHOWS IN THE SCREENSHOT! HAHAHA *ok, I laugh way too hard at my own jokes…*)

If you win, you’ll be greeted by a little cutscene of the Boxtrolls changing the light themselves (why did we even bother helping), and you’ll get two prizes, the Boxtroll Buddy and Boxtroll Transformer! Before you ask about the name of the latter – no, this is not Hasbro/Michael Bay CCH CHH CHH CHH Transformers; this is something that turns other Poptropicans into Boxtrolls. This is me showing off the prizes in all their.. um… oil and shoe-iness?

Screenshot 2014-09-15 at 5.39.34 PM

Boxtrolls. Boxtrolls everywhere. Stay popping, Poptropicans.

*gets into box*

See? What did I tell you? BOXTROLLS EVERYWHERE.

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2 thoughts on “Balance the Boxtrolls: ad game

What's popping, Poptropicans?

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